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General Information
Prior to beginning design work, payment of 50% is required.

I request information on design style, images of styles to your taste are useful, colour schemes and likes/dislikes for your design.

Information and content for stationary, websites etc should be provided in a written format, preferably on a word document but not essential. Design content must be provided by the customer, this is not included in the design cost.

Any product images to be added to websites or leaflets must be provided by the customer, the quality of images is solely customer responsibility.


Turnaround time for proofs is 72hrs (excluding weekends).

Do you provide layered files or fonts?

I do not provide layered or editable logo files, nor do I provide the graphics in any of my logos as stand-alone items. I maintain strict policies to ensure that I meet any licensing agreements with artists that I work with.


Regarding fonts, I am happy to provide typography information to you, but I will do so at the conclusion of your order when the design is finalised. I do not, and cannot, provide font files to you as a part of your order. You must purchase the fonts so that they are licensed to you.

Revision Policy
If, at any point during your order, I determine that your requests are outside of the scope of what you have paid for, I will provide written notice to you of our recommendation that your order be transferred to an hourly rate. 

Excessive revisions, changes to finalised files, requests to re-design items, excessive requests to modify your order from what was previously discussed, or excessive indecision may result in your order being converted to an hourly rate.



Revisions Allowed
Custom logo designs include a ‘reasonable’ quantity of amendments. I work incredibly closely with customers to ensure each step meets your needs and I always aim to create the perfect design for your business.

If the design changes style from that originally discussed I reserve the right to charge for further amendments.

I do not limit the number of changes but must stipulate that should I deem the amendments are becoming excessive I will discuss this with you prior to charging any additional fees.

Policy on Concept Deviation, Indecision, Lack of Communication, Excessive Absence/Time Lapses, Abuse
At any time, I may halt the branding and request that you reevaluate if I feel that the process has gotten off track or too many changes that deviate from the original idea or concept have occurred. 

You may be presented with the opportunity to choose a design that has been presented to you based on your specifications.

Regarding lack of communication, excessive absences not previously communicated or major lapses of time in the branding/website process, at any time we reserve the right to terminate the client-designer relationship at any time with no refund and the option to finalise previously presented files.

What is your turnaround time?
Turnaround time varies for each project. I currently aim to send first proofs to you within 72hrs of payment received, I reserve the right to change this timeframe, but you will of course be informed prior to any payment being made.

Disclaimer & Client Responsibility
All designs provided to clients are based on client-designer discussion or pre-made logo purchases. It is the client’s responsibility to ensure your business name is cleared & that the logo & branding (if applicable) does not bear similarity to the branding of similarly named businesses or related industries.


Pre-made logos are re-sold, and may not be trademarked or considered one-of-a-kind or unique. Custom logo & branding orders are based solely on information that a client provides, and designs are created from scratch based on that information. No designs provided as reference will be duplicated.


General Premade Logo Policies
With optimal communication from you, premade logos generally process within 2-3 business days. All premade logos that contain graphic elements are sold as-is. No additions, subtractions, or alterations will be made to graphic elements contained within a premade logo without a custom logo order. You may request a text colour change with your premade logo order. While I do allow the use of your premade logo on a variety of print and web materials, you may not submit your premade logo for trademark. I retain rights to your premade logo design. Please note that due to the digital nature of my services & products, refunds will not be provided after proofing has been provided to you, regardless of your acceptance of the proofs.


General Branding Policies
All custom logo design and business branding packages involve hours of research and work prior to beginning your designs which is why once the 50% upfront payment has been made, your order is no longer eligible for a refund, at all.

When working on branding packages logo designs are fully proofed and finalised before moving on to any additional branding. Once the logo design is finalised and branding work has begun any further amendments to your logo will be chargeable at an hourly rate.


Printed Materials

Jemma Farmer Graphic Design is not liable for any issues that may come up when you send your items to print, or design items on your own with the logo + other materials I provide. I require printer’s specifications when designing any printed materials and will ensure that the final files provided meet the printer’s specifications. I recommend reviewing proofs of your print before submitting your order, as I cannot reimburse for what is perceived to be a poor print.

If your printed materials contain gold foil or other metallic texture – please be advised that not all printers are created equal. I highly recommend that if you want to include gold or other metallic accents in your brand that you invest in foil printing for the best possible quality product. I cannot accept responsibility for the printing quality of a shiny gold texture.

If you plan to invest in large signage or other large printed materials Vector files will be needed, this information is needed prior to beginning design work. While I can provide a file that is scaleable to any size, certain details in highly complex watercolour artwork will be lost during the process.

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